Tuesday, 23 August 2016

Published 10:57:00 by

Peak Pokémon Go has already passed

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A new report from Axiom Capital Management suggests that Pokémon Go is on a downward trend in daily active users and engagement of those users. The data comes from Sensor Tower, SurveyMonkey, and Apptopia.

Additionally, "The Google Trends data is already showing declining interest in augmented reality, whereas interest in virtual reality remains high," says senior analyst Victor Anthony.

(Bloomberg Markets)

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